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ARRUMADONNA ("ARRUMADONNA", "we", "us", or "our") values the privacy and protection of personal data of everyone who interacts with our services — whether through our website, social media, email communications, forms, or any other official channel.

This Privacy Policy describes how we collect, use, store, and protect your personal data, in accordance with the Brazilian General Data Protection Law (LGPD — Law No. 13,709/2018). The processing of your data is based on specific legal grounds described in this document and does not occur as an automatic consequence of merely accessing the website.

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1. Information We Collect

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1.1 Data provided by you

• Full name, email address, phone number, and company name;

• Job title, area of activity, and professional information (where applicable);

• Data submitted through contact forms, event registrations, courses, mentorship programmes, or newsletters;

• Data required for invoicing, contracts, or payments (such as CPF or CNPJ, where applicable).

 

1.2 Data collected automatically

• IP address, device type, browser, approximate location, and access logs;

• Information about how you browse and interact with our website and content.

 

2. How We Use Your Information

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ARRUMADONNA processes your personal data in accordance with the principles of necessity, purpose, and transparency, as set forth in the LGPD. Processing is based on specific legal grounds: the data subject's consent, compliance with a legal obligation, performance of a contract, or legitimate interest, as applicable. We use your information to:

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• Enable proper navigation and functioning of the website;

• Respond to contacts, requests, and enquiries submitted by you;

• Send communications, content, updates, educational materials, and service offers (where authorised);

• Improve your experience and personalise content according to your interests;

• Comply with legal and regulatory obligations;

• Protect our rights and prevent fraud, security incidents, or misuse of our services.

 

You may, at any time, request to unsubscribe from communications via the link included in our emails or by contacting us directly.

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3. Sharing of Information

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ARRUMADONNA does not sell or share your personal data with third parties for commercial purposes. Sharing only occurs in the following circumstances:

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• With partners and service providers who assist us in operating our services (such as email platforms, CRM, automation tools, or website hosting);

• With public authorities, where required by law or court order;

• With your consent, where required.

 

In all cases, we ensure that the third parties involved strictly comply with applicable data protection regulations.

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4. Data Storage and Security

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We adopt technical and administrative security measures to protect your information against unauthorised access, loss, alteration, or unlawful disclosure. Data is stored on secure servers, and only authorised personnel have access, subject to confidentiality obligations. Personal data is retained only for as long as necessary to fulfil the purposes described in this Policy, in compliance with applicable legal retention periods, or until you request its deletion.

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5. Your Rights as a Data Subject

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Under the LGPD, you have the right to:

• Confirm whether we process your personal data;

• Access and request a copy of your data;

• Correct incomplete, inaccurate, or outdated data;

• Request the deletion of your personal data;

• Withdraw consent at any time;

• Request data portability to another provider.

 

These requests may be submitted at any time by email to: adm@arrumadonna.com

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6. Updates to This Policy​

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ARRUMADONNA may update this Privacy Policy at any time, particularly to reflect legislative changes or improvements to our processes. The date of the last update will always be indicated at the top of this document. We recommend that you check this page periodically.

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